Luiz Carlos Trabuco Cappi

Luiz Carlos Trabuco is the Chief Executive officer at Bradesco which is a privately owned bank. He has a 40 years experience with Bradesco. Trabuco Cappi is a diligent and determined individual who has works tirelessly to move the banking and insurance sector of Brazil to the next level. Before becoming the reputable CEO he is today, Luiz Carlos used to work as a clerk. He then later became a vice president and later the president of Bradesco. His contribution in the banking and insurance segments has actually evolved with time in different ways.

Luiz Carlos Trabuco was recognized by Dinheiro as the entrepreneur of the year in 2015. With stunning banking and insurance skills, he successfully executed a deal worth $5.2 million. Particularly, he acquired the Brazilian branch of HSBC which played a key role by rejoining leadership in the private sector. In fact, the acquisition impacted the market shares of Bradesco and HSBC by causing a major change that the Banco de Deus outflanked Itau Unibanco in their three key operational segments i.e. branch networks, the number of account holders, and total investment funds.

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Luiz Carlos Trabuco Cappi took control of the exclusive Bradesco from the 64-year-old Cypriano. In fact, immediately after his appointment, he developed strategies that created value both for their clients and the firm. His commitment and determination have gained him recognition from the government as a high ranking official in the banking sector of Brazil. The government at some point acknowledged him to monitor some of the critical state projects. Besides, the recognition has gained him a number of awards either as the Vice president or the President at Bradesco and other organizations he has worked with.

Unlike other bank CEOs that value fame more than work, Luiz Carlos’ first priority is his professional obligations. He is one CEO that reports at work as early as 7 O’clock in the morning and leaves work at 6 pm. Even after leaving his office he proceeds to business dinners where he meets with his clients. He is a loyal CEO that the Bradesco and Brazil have ever had. Actually, he has in several occasions disappointed some individuals who wanted him to leave Bradesco for their organizations.

Find more about Luiz Carlos Trabuco Cappi: http://revistacrescer.globo.com/Revista/Crescer/0,,ERT21523-15565,00.html